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Commercial Venturing and the Transformation of America's Voluntary Social Welfare Agencies
Carolyn Adams
Felice Perlmutter
This article examines venturing, or the commercial sale of services and products, as a strategy employed by voluntary social agencies to bolster their faltering budgets. It reports the findings of a descriptive study of a population of 101 such agencies in greater Philadelphia. The authors suggest that the increase in commercial ventures by nonprofits is to some extent a by-product of the expansion of government contracting in the social welfare field. They conclude that even when successful, commercial ventures pose significant risks to nonprofit agencies.
Nonprofit and Voluntary Sector Quarterly, Vol. 20, No. 1,
25-38 (1991)
DOI: 10.1177/089976409102000104

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