|
Sign In to gain access to subscriptions and/or personal tools.
|
Challenges in Survey Research and Their Implications for Philanthropic Studies Research
John M. Kennedy
Indiana University Bloomington
Brian Vargus
Indiana UniversityPurdue University Indianapolis
The authors review many of the serious challenges faced by survey researchers whose craft is to design and implement survey research. The challenges differ by mode of data collection (in person, telephone, mail, Web, etc.), and they have strong implications for philanthropy researchers who use survey research. Specialists in survey research have benefited from a number of developments in question and questionnaire design, sampling, cost containment, and handling increasing nonresponse. After reviewing these developments, the authors conclude with a plea to researchers to consult survey research experts at all points in survey design and planning. This will result in better data and research.
References
- American Association for Public Opinion Research. (1999). Best practices for survey and public opinion research [Online]. Ann Arbor, MI: Author. Available: http://www.aapor.org/ethics/best.html
- American Association for Public Opinion Research. (2000). Standard definitions [Online]. Ann Arbor, MI: Author. Available: http://www.aapor.org/ethics/stddef.html
- Biemer, P., Groves, R., Lars L., Mathiowetz, M., & Sudman, S. (Eds.). (1991). Measurement errors in surveys. New York: John Wiley.
- Brick, J. M., Waksberg, J., Kulp, D., & Starer, A. (1995). Bias in list-assisted telephone samples. Public Opinion Quarterly, 59, 218-235.[Abstract/Free Full Text]
- Dillman, D. (1978). Mail and telephone surveys: The total design method. New York: John Wiley.
- Dillman, D. (2000). Mail and Internet surveys: The tailored design method. New York: John Wiley.
- Groves, R. (1989). Survey errors and survey costs. New York: John Wiley.
- Groves, R., & Couper, M. (1998). Nonresponse in household interview surveys. New York: John Wiley.
- Guterbock, T., Meekins, B., Weaver, A., & Fries, J. (2000, May). Web versus paper: A mode experiment in a survey of university computing. Paper presented at the annual meeting of the American Association for Public Opinion Research, Portland, OR.
- Harris Interactive. (2001, February). Our methodology for online research [Online]. Rochester, NY: Author. Available: http://www.harrisinteractive.com/about/methodology.asp
- Keeter, S., Miller, C., & Kohut, A. (2000). Consequences of reducing nonresponse in a national telephone survey. Public Opinion Quarterly, 64, 125-148.[Abstract]
- Kennedy, J. M., Kuh, G. D., & Carini, R. (2000, May). Web and mail surveys: Preliminary results of comparisons based on a large-scale project. Paper presented at the annual meeting of the American Association for Public Opinion Research, Portland, OR.
- Kindermann, C., Lynch, J., & Cantor, D. (1997, April). Effects of the redesign on victimization estimates [Online]. Washington, DC: U.S. Department of Justice, Bureau of Justice Statistics. Available: http://www.ojp.usdoj.gov/bjs/pub/pdf/erve.pdf
- Knowledge Networks. (2001, February). Science [Online]. Menlo Park, CA: Author. Available: http://www.knowledgenetworks.com/science/science.html
- National Council on Public Polls. (2001, January 3). Presidential poll performance 2000 [Online]. Hackensack, NJ: Author. Available: http://www.ncpp.org/poll_perform.htm
- Putnam, R. (2000). Bowling alone: The collapse and revival of American community. New York: Simon & Schuster.
- Singer, E., Van Hoewyk, J., & Maher, M. (2000). Experiments with incentives in telephone surveys. Public Opinion Quarterly, 64, 171-188.[Abstract]
- Taylor, B. M., & Rand, M. (1995, August). The National Crime Victimization Survey redesign: New understandings of victimization dynamics and measurement. Paper presented at the meeting of American Sociological Association, Orlando, FL.
- Turner, C., Ku, L., & Rogers. S. (1998). Adolescent sexual behavior, drug use, and violence: Increased reporting with computer survey technology. Science, 280, 867-873.[Abstract/Free Full Text]
- U.S. Census Bureau. (1978). The current population survey: Design and methodology (Technical Paper 40). Washington, DC: U.S. Government Printing Office.
- Waksberg, J. (1978). Sampling methods for random digit dialing. Journal of the American Statistical Association, 73, 40-46.[CrossRef][Web of Science]
Nonprofit and Voluntary Sector Quarterly, Vol. 30, No. 3,
483-494 (2001)
DOI: 10.1177/0899764001303006

CiteULike Complore Connotea Del.icio.us Digg Reddit Technorati Twitter What's this?
This article has been cited by other articles:

|
 |

|
 |
 
M. H. Hall
Measurement Issues in Surveys of Giving and Volunteering and Strategies Applied in the Design of Canada's National Survey of Giving, Volunteering and Participating
Nonprofit and Voluntary Sector Quarterly,
September 1, 2001;
30(3):
515 - 526.
[Abstract]
[PDF]
|
 |
|
|
|