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Nonprofit and Voluntary Sector Quarterly
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New Technologies, Embedded Values, and Strategic Change: Evidence From the U.K. Voluntary Sector

Eleanor Burt

University of St Andrews, United Kingdom

John Taylor

Glasgow Caledonian University, United Kingdom

Advanced information and communication technologies (ICTs) have the capability to support strategic innovation within voluntary organizations as they seek to respond to shifts in their environments. Evidence from this study of two U.K. voluntary organizations demonstrates that they are using ICTs to reconfigure key information flows in support of enhanced campaigning and more effective user services. The study also reveals that adherence to embedded values and relationships tempers the extent to which the organizations are able to exploit opportunities for radical shifts in organizational arrangements that the transformational potential of the technologies makes possible. This article describes the way in which emergent tensions have been reconciled as both organizations seek to exploit the transformational capability of ICTs in ways that accommodate, and largely sustain, their organizational values.

Key Words: information and communication technologies • voluntary organizations • innovation

References

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Nonprofit and Voluntary Sector Quarterly, Vol. 32, No. 1, 115-127 (2003)
DOI: 10.1177/0899764002250009


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This Article
Right arrow Abstract Freely available
Right arrow Free Full Text (Free PDF) Free
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via Google Scholar
Right arrow Citing Articles via Scopus
Google Scholar
Right arrow Articles by Burt, E.
Right arrow Articles by Taylor, J.
Right arrow Search for Related Content
Social Bookmarking
 Add to CiteULike   Add to Complore   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati   Add to Twitter  
What's this?